This week, a number of new PS Vita games have been released on the PlayStation Store, including Assassin’s Creed III: Liberation (Ubisoft) and Need for Speed Most Wanted (EA). However, once again, Publishers are being unreasonable with prices and charging Europeans more for the same game than their American counterparts.
In this week’s PlayStation Store update, Assassin’s Creed III: Liberation is selling for $35.99 on the US PlayStation Store, but Europeans are being charged £39.99/€44.99. In fact, with the current exchange rate, the game should cost no more than £22.99 / €27.99 in Europe.
Similarly, Need for Speed: Most Wanted is selling for $39.99 on the US PlayStation Store, but the game is the same £39.99/€49.99 in Europe. The game could cost no more than £24.99 / €30.99 using the same exchange rate in Europe.
Even with currency rate fluctuations, Europeans should not be paying almost 50% more than Americans. Publishers are taking advantage of European gamers, yet short of boycotting their games, there is not much gamers can do to stop them. Luckily, retailers like Amazon.co.uk are often cheaper than the PlayStation Store itself. Both Assassin’s Creed III: Liberation and Need for Speed: Most Wanted are available for £34.99 on Amazon.co.uk.