Sony has revealed worldwide sales figures for the PlayStation Vita up to end of March 2012. Sony claims it has shifted 1.8 million units in the US, Europe, and Asia. At last count, Sony had sold 1.2 million units in February 2012, which means around 600,000 units were sold in March alone.
Sony expects there to be 16 million combined PSP and Vita sales this financial year (April 2012 – March 2013). But will Sony will be able to reach it’s target, and what plans does Sony have to boost the Vita’s sales?
“A game platform, like Vita – the software is the key to success, how good the software is,” said Sony CEO Kaz Hirai. “We have to reinforce the software area in order to improve the business, that is the basic line.”
“We still have a very high motivation to develop this further. There is no change. And services and software must be strengthened.